What Is The Process Of Localization? (Case Study)

What Is Localization? The Oxford English Dictionary defines localization as is making something local or restricting it to a particular place, which might be a country or a particular culture or belonging to a particular religious denomination In this article, we will look at language localization and the strategic stages or steps taken to achieve perfect localized content. With the world becoming a global village through the help of the internet, businesses, and companies out there expand and grow exceptionally. Regardless of whether you are a multinational company or just a small start-up, you have a global effect and push your business to a much bigger and higher level. With the help of a perfect set up website that includes all the nitty-gritty of your business in a well-organized manner, there is no reason your business wouldn’t have a wider reach globally. A website is the center of attention in your online presence and can be the instrument of manifesting your marketing strategies and make a worthwhile impact on them. If you are a business owner who has been living under a rock and does not understand what a website is, my advice to you is to get on that train and get yourself a website and wait to see how much it will boost your business locally and globally. To achieve this, your site should be visually attractive, contain great content, be user-friendly, functional, have a neat navigational design with qualitative graphics and images and apply the SEO principles. The first step is creating a general website and then localizing your website to fit the cultural aspects of any global country that you are targeting depending on what your business is about. What this does is that it speaks directly to the people in the country you are trying to reach and makes it easy for them to relate, which brings more sales to your business. Creating brand recognition and tapping into the global market used to be a real struggle for businesses, especially when you needed to reach different demographics with a respective knowledge of languages and cultural expectations. Today, this factor still determines the perception and judgment of customers–you want to receive it well. However, the digital world is always evolving and introducing new trends and ways that make a lot of work easier. Research Done By - Winny Moraa Obiso Online Article - https://dubbingking.com/what-is-the-process-of-localization/ PowerPoint Presentation - https://dubbingking.com/what-is-the-process-of-localization-study-notes/